​4 Weeks to Sharpen Your Marketing

Turn your marketing from guesswork into a simple weekly rhythm.
In four 1-hour sessions, you’ll clarify your customer, craft a standout message, build a 30-day content plan, set up a starter email series, and learn how to run a small ad test—then measure what works.
Who should attend: Small business owners, nonprofits, and solo entrepreneurs of all experience levels.
Format: 4 weeks  •  1 hour per session  •  In-person
Hosted by: Warren County Chamber of Commerce

At-a-Glance

• Dates: Wednesday, October 15th, 2025, Wednesday, October 22nd, 2025, Wednesday, October 29th, 2025, and Wednesday, November 5th, 2025
• Time: Each week at Noon until 1:00 PM.
• Location: Warren County Library (Meeting Room) + 10 Warren Street, Warrenton, GA 30828
• Lunch: Each session will include lunch from local restaurants around the Warrenton area.
• Cost: Members $95  •  Non-Members $195  •  Scholarships available
• Seats: Limited to 25 for a hands-on experience
• Bring: Laptop (recommended), logo files, access to your Google Business Profile & social pages
  • ​Unsure about what to bring? Just give us a call.

REGISTER NOW

Our Speakers

Jeffrey Fowler
President & CEO, Warren County Chamber of Commerce
​
Jeffrey Fowler serves as President & CEO of the Warren County Chamber of Commerce and Executive Director of Hometown Warrenton, Inc. With over six years of experience in chamber, Main Street, and county government leadership, he brings expertise in economic development, marketing, grant writing, and tourism.

A summa cum laude graduate of Valdosta State University in Organizational Leadership, Jeffrey is now pursuing his Master of Public Administration.

​Passionate about helping rural communities thrive, he specializes in building partnerships, strengthening small businesses, and creating strategies that drive visibility and growth.

Tamika Lampkin
Director of Cooperative Communications, Jefferson Energy Cooperative
​
Tamika Lampkin is the Director of Cooperative Communications at Jefferson Energy Cooperative. With a background in broadcast journalism, she previously worked as a producer and reporter for WJBF News Channel 6 in Augusta, Georgia.

A proud alumna of George P. Butler High School and Augusta State University, Tamika has recently earned her Certified Cooperative Communicator (CCC) designation and joined the inaugural class of Co-Ops Lead, along with several other certifications through nationwide cooperative programs.

​Beyond her professional achievements, Tamika is a devoted follower of Christ, a mother of 1, and a proud member of Delta Sigma Theta Sorority, Inc. She actively volunteers in her community and is passionate about giving back in meaningful ways.

Emily G. Raley
Director of Marketing & PR
Oconee Fall Line Technical College

​Emily Raley is the Director of Marketing & PR at Oconee Fall Line Technical College located in Sandersville and Dublin, Georgia. Prior to working in OFTC’s marketing department, Emily worked with the college’s Enrollment Management Team as a Student Recruiter. Before OFTC, she served as the Director of Marketing and Communications at Truett-McConnell University in Cleveland, Georgia. Emily graduated with her bachelor's degree from Truett-McConnell in 2013 and her master's degree from Georgia Southern University in 2015. Emily is married to Wynn Raley, and they have two children.

Skyy Baker
Student & Business Owner
Skyy's Flawless Designs

Skyy Baker is the daughter of Lee and Chranda Baker and a proud 2025 graduate of Warren County High School. She is currently pursuing a degree in Design and Media Technology at Augusta Technical College, specializing in Graphic Design. During her time at Warren County High, Skyy served as the Media Specialist for the Warren County S.H.I.N.E. Club, where she honed her creative and technical skills. Today, she channels that same passion and professionalism into her own business, Skyy’s Flawless Designs—a growing graphic design company that showcases her artistic vision, dedication, and entrepreneurial spirit.

Outcomes You Can Expect
By the end of the bootcamp, you’ll have:

• A clear customer profile and brand one-liner
• A 30-day content plan with ready-to-use posts
• A simple email welcome series (3 messages, with CTAs)
• A starter ad or no-cost campaign ready to launch
• A weekly scorecard to measure what matters

What You’ll Learn (Week by Week)

​Week 1 — Who You Serve + Being Findable

Goal: Clarify your customer and make sure people can find you online.

• Build a simple Customer Snapshot (needs, pains, buying triggers)
  
• Write your one-line brand message: We help [customer] solve [problem] so they can [outcome]
  
• Findability essentials: Google Business Profile, Chamber directory, reviews system
  
• Action step: Refresh your GBP, collect 3 reviews, finalize your one-liner
  
• Provided: Snapshot worksheet, one-liner template, GBP checklist, review request scripts
  

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​Week 2 — Content That Connects

Goal: Plan what to post, how often, and how to build trust.

• The 4 content buckets: Educate • Prove • Community • Offer
• Build a 30-day content calendar (2–3 posts/week)
• Canva quick wins: testimonial graphic + product/service explainer
• Email list starter: lead magnet ideas + 3-email welcome series outline
• Action step: Finish your calendar, create 3–5 posts, draft Email #1
• Provided: Editable calendar (sheet), 25 prompts, Canva templates, email outline

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​Week 3 — Ads + Amplification

Goal: Know when ads make sense and how to run a small test.

• When to use paid ads: Boosts vs. Ads Manager vs. Google Local
• Design a thumb-stopping offer ($50–$100 tests that work)
• Draft an ad together: audience + copy + creative + CTA
• Set a starter budget and simple tracking approach
• Action step: Launch one ad OR a no-cost call-to-action campaign
• Provided: Ad copy swipe file, budget planner, offer brainstorm sheet, examples

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​Week 4 — Measure & Maintain Momentum

Goal: Build a simple rhythm to track wins and keep going.

• Your 5-number scorecard: reach, clicks, leads, sales, reviews
  
• Reputation & retention: reply templates, referral prompts, reactivation texts
  
• Map your 90-day marketing rhythm: GBP update + 2–3 posts/week + 1 email/month + 1 offer/quarter
  
• Action step: Complete your scorecard and 90-day plan
  
• Provided: Scorecard template, reply/DM templates, 90-day planner, certificate
  

Frequently Asked Questions

Is this beginner-friendly?
Yes. We keep it practical and hands-on. No jargon.

I can’t make one of the weeks—can I still join?
Yes. Slides and worksheets are provided, and we can work with you to get caught up.

Do I need a website?
A simple site helps, but you can succeed with a Google Business Profile + social page to start. The Chamber also offers low cost website solutions.

Will you review my materials?
Yes—each session includes live examples and optional office hours for quick feedback.

More Questions?
Call (706) 465-9604 or email [email protected]